Privacy Policy

Cool Heart Muay Thai (operating legally under the corporate entity Dencar PTY ltd) owns and operates the website located at coolheartmuaythai.com.au. This comprehensive Privacy Policy outlines our strict organizational protocols regarding the collection, handling, storage, use, and general user protection of the information and personal data we gather from our website visitors, active digital members, and online lead inquiries.

Information We Intentionally Collect

When you interact with our online platform, submit a contact inquiry, request a membership quote, or fill out a web form to book an introductory class trial, we collect specific, relevant personal identifiers including:

Identity Data: First name, last name, and age brackets (specifically gathered to properly categorize inquiries into Kids, Teens, or Adult training streams).

Contact Data: Your verified email address and active telephone or mobile phone number.

Digital Data: Internet Protocol (IP) addresses, basic browser types, and anonymous cookies utilized to track page engagement metrics.

How We Utilise Your Collected Personal Data

Cool Heart Muay Thai utilizes your data strictly for legitimate operational and business purposes, specifically to:

Process, schedule, and confirm your trial pass or your child’s free introductory class pass.

Communicate vital gym operations directly with you, including abrupt schedule updates, facility closures, or direct answers to your submitted questions.

Optimize our hyper-local digital marketing campaigns and target geographical advertisements within our local community footprint.

Data Protection, Storage Security, and Third-Party Sharing Rules

We employ industry-standard secure socket layer (SSL) encryption protocols to safeguard all incoming digital data streams. Our core operational Privacy Policy ensures your information is thoroughly guarded. Dencar PTY ltd maintains a strict, unyielding stance on data privacy: we do not sell, rent, trade, or lease your personal information to external corporate entities, automated data brokers, or third-party marketing companies. Website usage data is shared with the analytics providers described below. Information supplied to manage your gym enquiries is kept confidential and accessible by authorized administrative staff for gym management purposes.

Your Rights and Gym Contact Details

You retain the full legal right to request access to the personal data we hold about you, or request that your records be completely expunged from our digital systems at any time under our standard user protection guidelines. For any questions regarding this policy, please visit our front desk or write to us directly at our main facility: 2 Belmike Close, Chirnside Park Vic 3116.

Analytics & Cookies

We use Google Analytics and Google Tag Manager to understand how visitors use our website so we can improve it. These services place cookies in your browser and collect anonymised usage data such as the pages you visit, your approximate location, and your device and browser type. This data is processed by Google in accordance with their privacy policy. We do not use it to personally identify you and we do not sell it. You can opt out at any time by disabling cookies in your browser settings or by installing the Google Analytics opt-out browser add-on.

Microsoft Clarity

We use Microsoft Clarity to understand how visitors interact with our website through usage metrics, heatmaps and session replay. This helps us improve the website and identify usability problems. Clarity uses first-party and third-party cookies and similar tracking technologies to collect website interaction and usage data.

For more information about how Microsoft collects and uses data, see the Microsoft Privacy Statement.